In old-school boardrooms and businesses, coaching is still seen as remedial and only for people who are underperforming. In high-level sport, a highly skilled coach has always been critical to sustainable success, even when winning lots of trophies. Now, many enlightened leaders and managers see having a coach as a badge of honour, because they want to be stretched and nudged out of their comfort zones. They know this will help them to grow and progress because people perform even better when their mindsets, habits and behaviours are challenged.
“At the top tier of just about any sort of endeavor, you’ll find that the performers have coaches. Pianists, orators and athletes all have coaches. In fact, it would be weird if we heard of someone on stage or on the field who didn’t have one. And yet, in the world of business, they’re seen as the exception.”